Ambra Solutions eyes Latin American expansion, highlights Chile's strategic role at Expomin 2025

Ambra Solutions has cultivated a strong and enduring presence in Chile over the past six years, establishing a dedicated local team.

The air at Expomin 2025 buzzed with innovation and strategic discussions, and at the forefront was Eric L'Heureux, President, CEO, and Founder of Ambra Solutions. In an exclusive interview with Mining Reporters, L'Heureux articulated the company's strong focus on Chile and the wider Latin American region as pivotal to their ambitious global expansion strategy. His insights underscored Ambra Solutions' deep commitment to serving the unique needs of this dynamic market.

Specializing in mission-critical connectivity solutions, Ambra Solutions caters to vital sectors including mining, energy, and oil & gas. L'Heureux eloquently explained how their advanced technology empowers businesses to achieve significant gains in operational efficiency and security, particularly when operating in remote and often challenging environments. He also noted the keen interest within the Chilean market for embracing cutting-edge technological advancements within the crucial mining and energy industries.

L'Heureux shared his positive impressions of Expomin 2025, marking his second attendance. As a Canadian company based in Montreal, Ambra Solutions views Expomin as an invaluable platform for forging meaningful connections with both prospective clients and strategic partners within the Latin American ecosystem.

Ambra Solutions has cultivated a strong and enduring presence in Chile over the past six years, establishing a dedicated local team. L'Heureux emphasized the positive business climate and the strategic importance of their Chilean operations as a springboard for regional growth.

Strategic objectives at Expomin

Beyond direct engagement with potential customers, Ambra Solutions actively participated in business-to-business (B2B) meetings. This proactive approach aims to cultivate synergistic partnerships with local entities, ensuring the delivery of highly tailored and effective solutions that resonate with regional demands. As part of the esteemed Canadian delegation, while maintaining a prominent booth, their primary emphasis remained on direct, face-to-face interactions to effectively showcase their innovative suite of products and services.

Ambra Solutions' core value proposition

L'Heureux clearly articulated the company's central mission: to revolutionize the operational landscape of mining companies by deploying robust and reliable 4G and 5G networks. This infrastructure enables the seamless remote operation and comprehensive automation of essential machinery, including heavy-duty trucks and loaders. As a recognized leader in telecom engineering, Ambra Solutions' expertise encompasses the strategic deployment of critical infrastructure such as communication towers and radio systems.

Comprehensive solutions for diverse mining environments 

A significant differentiator for Ambra Solutions lies in their ability to provide tailored solutions for both expansive open-pit and complex underground mining operations. For underground environments, their advanced technology facilitates real-time tracking of both machinery and personnel, significantly bolstering worker safety protocols. This capability allows for rapid and informed responses during emergency situations, ensuring the efficient execution of evacuation procedures.

L'Heureux detailed the company's commitment to worker safety through innovative solutions. Workers are equipped with discreet tags integrated into their hard hats, providing precise real-time location data. This technology enables immediate identification and support in the event of accidents or emergencies. Furthermore, it allows for dynamic monitoring of personnel within specific mine zones, optimizing safety management and emergency response capabilities.

Global footprint and Latin American focus

While headquartered in Canada, Ambra Solutions boasts a significant global presence, operating in ten countries including Chile, Argentina, Mexico, Australia, and several key African nations. L'Heureux explicitly highlighted the increasing strategic importance of the South American market for their ambitious expansion endeavors, acknowledging the substantial growth potential and leveraging their established office in (likely) San Diego as a crucial regional hub.

The burgeoning Latin American market represents a significant area of opportunity for Ambra Solutions. Their existing office in (likely) San Diego serves as a vital strategic center for their expansion initiatives, with Chile playing a central role due to their established infrastructure and deep understanding of the local market.